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How to pronounce:
importance
Definition:
(nou) the quality of being important and worthy of note (nou) a prominent status
Phonetic Transcription:
ɪmˈpɔːtns
Examples:
It stresses the importance of the publisher.
The strategic importance of the scheme is twofold.
Tobruk was a port with strategical importance.

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Common mistakes of importance pronunciation

- Stress placement: Many learners place stress incorrectly on the second syllable, saying "im-ˈport-ance". The correct stress is on the third syllable: "im-ˈpɔːr-təns" (UK) / "ɪm-ˈpɔr-təns" (US). Tip: Focus on emphasizing the "port" syllable.
- Vowel sound confusion: Some pronounce "importance" with a short "o" sound, saying "im-ˈpɔt-ance". The correct pronunciation includes a more open vowel: "im-ˈpɔːr-təns" (UK) / "ɪm-ˈpɔr-təns" (US). Tip: Practice the long "o" sound.
- Ending sound mispronunciation: A common mistake is to drop the final "t" sound, resulting in "im-ˈpor-ance". The final "t" is crucial: "im-ˈpɔːr-təns" (UK) / "ɪm-ˈpɔr-təns" (US). Tip: Make sure to pronounce the "t" clearly.
- Silent "c" confusion: Some learners mistakenly include a "c" sound, saying "im-ˈpor-cance". The correct form does not have a "c" sound: "im-ˈpɔːr-təns" (UK) / "ɪm-ˈpɔr-təns" (US). Tip: Remember that "c" is silent in this word.
- Overemphasizing syllables: Some may overemphasize the first syllable, saying "ˈim-port-ance". The stress should be on the third syllable: "im-ˈpɔːr-təns" (UK) / "ɪm-ˈpɔr-təns" (US). Tip: Focus on the natural rhythm of the word.